x Fashion Label Brasil - Programa de Internacionalização da Moda Brasileira

BRAZIL LANDS ON COTERIE WITH 17 FASHION AND ACCESSORIES BRANDS





A group of 17 Brazilian companies takes part in Coterie, happening in New York City, USA, on February 11 to 13. The companies make an appearance in the American event of clothing and accessories with the support of Abit’s (Brazilian Association of Textile and Confection Industry) Texbrasil fashion exports program, Fashion Label Brasil, from ABEST (Brazilian Stylists Association) and Brazilian Footwear, from Abicalçados – all in partnership with Apex-Brasil (Brazilian Exports and Investments Facilitation Agency).

Ampersand, Andreza Chagas, Cholet, Haes, Joulik, Juliana Sanmartin, Maria Pavan, PatBo, RAISSA and Skazi are all participants of Texbrasil. On the other hand, Chor, Gissa Bicalho, Iorane, Lavish, Ryzi, and SERPUI, they are part of Fashion Label Brasil. The show company Paulo Torres also counts on Brazilian Footwear support.

Inaugurated in 1986, Coterie is an important American market platform, gathering several showrooms, renowned retailers and worldwide players.

Joulik, with its registered trademark of hand-stitched parts, is a newcomer to the event. The clothing company already exports to the American market (Florida and California) and, in this Coterie’s edition, presents its buyers with its catalog’s classics, in addition to Winter 2020 designs and this year’s great launch: the accessory collection with earrings, handkerchiefs, and purses.

“Coterie is a well-established fair. The fact that it’s in NY is very relevant because we believe it’s an appropriate city for many businesses,” says Karen Moraes, Joulik’s founder.

Texbrasil’s executive manager, Lilian Kaddissi, also faces this event’s edition with optimism: “We have a rather interesting delegation. Brands with diverse and high added-value products. It’s a fair that brings together qualified buyers not only from the USA, but from all around the world, and it is a great opportunity for those who want to join this market”.